Date of Interview: 07/07/2010
There are only a handful of recording acts, whose voices, personae and imagery will always be attached to the memory and legacy of hip-hop. Naughty by Nature is one of the celebrated few.
The very mention of “O.P.P.” and “Hip Hop Hooray” will generate an instant reaction – even in the midst of a diverse crowd. And although the group is known for their catalog of massive party anthems, Naughty by Nature was able to strike a delicate balance in achieving mainstream popularity without losing an ounce of their street credibility.
As Naughty by Nature celebrates its second decade in the music business, Treach, Vin Rock and DJ Kay Gee managed to squeeze some time of their busy schedules and settle down for an interview with Clayton Perry — reflecting on industry politics, the globalization of hip-hop and transitioning into the digital musical era.